Insert customer, order, and store details directly into SMS messages.

Concierge now supports dynamic variables in SMS message templates, making it easier to personalize customer communications without custom setup.

You can insert variables directly from a picker into supported SMS nodes, including:

• Send SMS Message
• SMS Cross-sell
• Send SMS Opt-in Message

Available variables include:

• Customer details (first name, last name)
• Store information (name, domain)
• Charge and order data (scheduled date, subtotal, total, status, discounts, shipping, tax)
• Upcoming order contents via line-item summaries

Date variables also include a built-in formatting editor, allowing you to control exactly how dates appear in messages.

To improve the authoring experience, invalid variables are highlighted with clear error messaging, and the SMS segment estimator has been redesigned to provide better visibility into message length and costs.