October Product Updates
Here's what our Product Team was up to in October:
Grow
- NEW Checkout Cross-sell: Showcase one-time and subscription products at checkout so customers can easily add additional products to their order.
- NEW Post-purchase Cross-sell: Encourage customers to add an additional product to their order after checkout with time-sensitive offers.
Retain
- Immediate charge for Win Backs: Receive instant payment upon reactivation with WIn Backs. This prevents system gaming and provides a seamless checkout experience for returning subscribers.
- NEW (Early Adopter Program) Drip Campaigns in Win Backs: Create an email series aimed at reactivating inactive customers using multi-step campaigns (including our 3-email template) directly within Recharge.
- A/B testing for Failed Payment notifications: Optimize your Failed Payment Recovery strategy by A/B testing notification settings like subject line, email content, styling and calls-to-action.
- Failed Payment Recovery shows store credits “left behind”: Reduce customer churn by displaying how much store credit will be lost if the user completes their cancellation.
Analytics
- Drilldowns in Analytics reporting: Analytics reports now allow in-depth exploration of analytics datasets, providing access to key information that powers calculations in our Revenue, Subscribers and Subscription reports.
Core Features
- NEW (Early Adopter Program) Prepaid Enhancements: Offer Prepaid subscriptions on the same product page as your Subscription and one-time options - without any custom code needed - eliminating the need for individual SKUs for the same product.
- Recharge Checkout blocked: As of Oct 18 2024, Shopify stores (SCI, RCS and migrated Shopify stores) can no longer access the Recharge checkout or checkout APIs.